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Our philosophy

Our philosophy

Our values are our inner compass. Values fundamentally shape our actions - also within the company.

This is how we always know which way to go.

Our mission statement defines our common understanding of values within Aalberts surface treatment, characterizes our unique corporate culture and gives our thoughts and actions the right direction. Our values are the fundamental basis of our success. They define how we deal with customers, colleagues and partners, how we pursue our goals, make decisions and set priorities.

We win with people. Each person brings their own life experiences along with their professional expertise. We keep our eyes open for technological opportunities and how we manage to capitalize on them in a profitable way. Whatever the situation or request is, we put together the right team to change the game.

Everyone knows the rules of the game from sport: it's about the performance of the individual as well as the cohesion of the team and the skill of the coach to lead his team to success. Even in companies, outstanding successes only come when everyone pulls together and everyone gives their best in order to achieve a defined target, every day.

the Aalberts way - winning with people



We explore and make dreams happen.

We adapt, innovate and focus on our customers’ requirements and give them back so much more than they expect.



We are responsible for achieving our own commitments.

Proactive, accountable, and empowered to perform.



We are passionate, self-critical and persistent in everything we do.

We challenge the status quo, push boundaries and think outside the box. And we deliver results.



We learn from each other by being professional and open-minded.

We get better every day. We are not afraid of failure. In fact, we embrace it as a valuable stop on the route to success.



We lead by example, act transparently and speak up.

We are professional at all times, and in everything we do.

Our mission

Unsere Mission

"We deliver the highest customer satisfaction through our mission critical surface treatment processes powered by the know-how and relentless pursuit of our people."

Our vision

Unsere Vision

"Aalberts surface treatment will be the leading global brand for performance enhancing coatings."

Do you have a question about materials or processes?
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